Offline Activation / Content Capture / Brand Storytelling

From product launches and talent moments to live brand experiences, YOUME helps brands turn offline activations into content that continues working online

ANTA x KYRIE IRVING LAUNCH

OBJECTIVE: 

Position ANTA’s Kyrie Irving partnership as a major U.S. brand moment through athlete-led storytelling, product launch content, and premium campaign visuals.

ABOUT THE PROJECT: 

YOUME supported the launch across multiple production needs, including signing ceremony coverage, commercial production, product-focused content capture, and behind-the-scenes documentation.

The final assets were developed for brand channels, social media, PR, and broader marketing use.

SERVICES: 

  • Video Production 

  • Commercial Production 

  • Photography Production 

  • Athlete / Talent Content Support 

  • Signing Ceremony Coverage 

  • Product Launch Content 

  • Behind-the-Scenes Content Capture 

  • Creative Direction Support 

  • Production Planning & On-Site Execution 

  • Post-Production Editing 

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